Analysis Paralysis and Modern Jackass and NaBloPoMo and Web23 Nov 2006 12:18 pm

Looks like I was a tad bit ahead of the time with the whole loyalty program thing for online travel sites (see original here). Expedia.com is rolling out a new loyalty program, effusively called the “Thank You Network“.

Okay, so they’ve probably been working on this thing for a year or so … so chances are they weren’t wholly influenced by my insightful if not-quite-ahead-of-its-time ramblings.
In any case, the pretty basic system: you earn one ThankYou point for every dollar you spend on Expedia. You then redeem points for “stuff”.

This illustrative chart walks you through the complexities of the system:

Thank You Network Diagram
 

 

 

 

 

 

Unfortunately, it’s not immediately clear how this stacks up to other miles or awards programs; I took a quick look over the Thank You Network site, but did not find a list of how many points it takes to book a national or international flight.

But … I wonder if you can get points from the Thank You Network AND from the airline on which you’ve booked your flight. In fact, if you use a mileage credit card to book your travel on Expedia on an airline … you could potentially get credited for the trip on 3 different rewards system! Hmmm this might be worth looking into.

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